AI for Executives

Executive online certificate in collaboration with Maastricht School of Management (MSM)
  • Next Start: 2025
  • Online or In-Class
  • 5-Day Program
  • CHF 2'100
Next Start: 2025
Online or In-Class
5-Day Program
CHF 2'100

Harness the Power of AI to Lead Digital Transformation

AI is no longer optional—it’s essential. This executive certificate equips leaders with a strategic understanding of artificial intelligence and how to leverage it for innovation, efficiency, and growth. Designed by MSM for decision-makers, the program bridges the gap between technology and business leadership, giving you the confidence to guide your organization through AI-driven transformation.

Why this executive certificate sets you apart

  • Gain a strategic overview of AI, including generative AI, machine learning, and neural networks
  • Learn how to integrate AI into your business models and operations
  • Explore global case studies and apply AI frameworks to your own challenges
  • Engage in interactive workshops and project-based learning
  • Receive expert guidance from AI thought leaders and digital transformation consultants

Who should enroll

This program is ideal for:
  • Business leaders and executives driving innovation within their organizations
  • Managers responsible for strategic planning and digital transformation
  • Decision-makers seeking to integrate AI into real-world business processes
  • Professionals looking to lead AI-powered innovation in competitive markets

What you’ll learn

Module 1
AI Fundamentals and Strategic Insight
Develop a foundation in key AI technologies including machine learning, neural networks, and generative AI.
Module 2
Strategic AI Integration
Understand how AI can be embedded into your organization’s strategy to boost efficiency and decision-making.
Module 3
Design Thinking and AI-Driven Innovation
Apply design thinking frameworks to develop innovative AI-powered products and services.
Module 4
Real-World Case Studies and Implementation
Explore how industry leaders are using AI to solve problems, scale operations, and drive results.
Schedule
5-day program
Offered online or in-class, this intensive short course includes expert-led lectures, project workshops, and group discussions.

What you’ll gain

  • A leadership mindset to guide AI-driven transformation
  • Tools to strategically assess and implement AI within your business
  • Exposure to global best practices and innovation frameworks
  • Personalized insight from industry leaders and case study analysis
  • A recognized executive certificate validating your advanced skillset

Your certificate

Upon successful completion, you’ll receive a Certificate of Participation from Maastricht School of Management, aligned with EQF Level 6 or 7. The certificate outlines your course achievements and confirms your participation in a post-graduate training. Attendance of 80% is required.
Upon successful completion, you’ll receive a Certificate of Participation from Maastricht School of Management, aligned with EQF Level 6 or 7. The certificate outlines your course achievements and confirms your participation in a post-graduate training. Attendance of 80% is required.

Meet the experts

Dr Adriana Seclaman
Lecturer at MSM | Specialist in Digital Transformation, Strategic Management, and Sustainability. Holds PhDs and master’s degrees in tech, management, and innovation from leading European institutions.
Mihaela Popescu, MBA
Founder of CreateGrowth360 | Former Executive at DHL, Philips, and Kuehne+Nagel. 20+ years of experience in global digital strategy, transformation, and innovation leadership.

How to apply

To secure your spot, submit your application through the MSM platform. You’ll need:

A bachelor’s degree and 3–5 years of relevant work experience

Proficiency in English (C1/C2 level)
A completed online application form with your CV and ID/passport