01 / HBS
Year 1 — HBS, Switzerland
MBA foundation in business strategy, finance, marketing, leadership, and innovation, with business simulations, executive workshops, and consulting projects.
This elite dual degree program offers the perfect combination of business leadership and luxury brand expertise. Through a partnership between Helvetic Business School in Switzerland and the International School of Management in Germany, students earn a Master of Business Administration (MBA) from HBS and a Master of Arts (MA) in Luxury, Fashion & Sales Management from ISM. Perfect for those aspiring to careers in high-end fashion, cosmetics, jewellery, and lifestyle brands.
Overview
This elite dual degree program offers the perfect combination of business leadership and luxury brand expertise.
Through a partnership between Helvetic Business School in Switzerland and the International School of Management in Germany, students earn a Master of Business Administration (MBA) from HBS and a Master of Arts (MA) in Luxury, Fashion & Sales Management from ISM.
Perfect for those aspiring to careers in high-end fashion, cosmetics, jewellery, and lifestyle brands.
Program Highlights


Your German academic partner

ISM is a state-recognised private university of applied sciences with campuses across Germany. Its internationally focused, practice-oriented model connects students with industry projects, career support and a diverse academic community. Through the HBS × ISM partnership, HBS coordinates the academic transfer so students can progress from Switzerland to Germany within one integrated dual-degree journey.
Program Format
01 / HBS
MBA foundation in business strategy, finance, marketing, leadership, and innovation, with business simulations, executive workshops, and consulting projects.
02 / ISM
Specialised courses in luxury retail, global fashion trends, digital fashion marketing, and customer relationship management (CRM) in Berlin or Munich, plus a Master’s thesis and an internship.
03 / Thesis
Write and defend your Master’s thesis and complete an internship.
04 / Graduate
Graduate with an MBA from HBS and a M.A. Luxury, Fashion & Sales Management from ISM.
Career Outlook
Graduates are prepared to take on roles as luxury-focused enterprises, high-end retail, and lifestyle brands. Typical job titles include:
A role open to graduates of the Luxury, Fashion & Sales Management pathway.
A role open to graduates of the Luxury, Fashion & Sales Management pathway.
A role open to graduates of the Luxury, Fashion & Sales Management pathway.
A role open to graduates of the Luxury, Fashion & Sales Management pathway.
A role open to graduates of the Luxury, Fashion & Sales Management pathway.
Admissions Requirements
Admissions checks both HBS entry criteria and the German recognition requirements needed for progression to ISM.
A bachelor’s degree recognised in Germany (contact us to check whether your degree is recognised) or an equivalent qualification
English language proficiency (IELTS, TOEFL, or equivalent)
Motivation letter
CV or résumé
Transcripts and academic records
How to Apply
Apply to the MBA program at HBS for the Luxury, Fashion & Sales Management pathway.
Complete your first academic year in La Tour-de-Peilz, Switzerland.
Transition to ISM in Germany for Year 2 at Munich or Berlin (DE).
Complete your Master’s thesis and graduate with both degrees.
FAQ
No, but an interest in brand storytelling and the luxury sector is essential.
Absolutely. Many graduates go on to start their own premium brands.
This is an in-person program, with campus immersion expected in both Switzerland and Germany.
Tuition & Fees
Explore More Dual Degrees
Campus: choice of 7 campuses in Germany
View programCampus: Munich or Berlin (DE)
View programCampus: Frankfurt/Main, Munich, Berlin, or Dortmund (DE)
View programContact
Our admissions team guides applicants through the application, interview, offer, enrollment and visa steps.
Ready to apply